Jacob Harmon
Jacob Harmon
I help businesses build trust and brand loyalty | πŸŽ™ Podcast: Trust Cast | ⭐️ JMH Media
December 9, 2020

A #branding lesson from #Apple
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🎧 Apple just released a $549 pair of headphones 🎧

πŸ€‘ Yes, you heard me right. $549.

πŸ› And they've already sold out.

πŸ€·πŸΌβ€β™‚οΈ Why? How is it that they can sell a product that's so much more expensive than their competitors?

It's all about the brand.

Apple has two incredibly powerful brands behind this new product: Apple and AirPods.

They've built trust that they can build a premium experience with headphones.

Let's learn from Apple. The better your brand is, the more you can charge for your products and services because they'll be in higher demand.

πŸ™Œ Time to start working on your brand.

#jacobsthoughts #branding #brand #apple #airpods #airpodsmax #jmhmedia

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August 21, 2020

The RIGHT Way To Sell

πŸ“ˆ The RIGHT Way To Sell πŸ’°

Salespeople get a bad rap.

They're pushy, overly persistent, and don't listen.

Unfortunately, I believe that it's because they've been taught wrong.

Good salespeople are good marketers.

They find customer pain points.

Then they create solutions to those pain points.

When you provide value, the selling part is easy!

#sales #marketing #valueselling #jmhmedia #jacobsthoughts

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October 20, 2020

Steady Improvements Make A Big Difference

Steady, small improvements make a big difference.

Instead of trying to conquer the world today, make 1 small improvement every day.

Just as the Grand Canyon wasn't forged in a day or week, we can make small incremental changes in our lives that become majestic masterpieces over time.

I've started writing down one thing I'd like to do better each day in the morning. This has become part of my daily planning process. These small incremental changes will slowly make me into the person I want to become.

You got this!

#jacobsthoughts #selfimprovement #smallthingsmatter #littlebylittle

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May 21, 2020

Branding = Keeping your Promises

Do you keep your promises?

#Branding is all about making and keeping promises. People come to trust you as a person or business when they know that you'll follow through on the promises you make.

A powerful brand promises AND DELIVERS on value. What value do you promise? Are you delivering on it?

#promise #JMHMedia #value

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