Jacob Harmon
Jacob Harmon
I help businesses build trust and brand loyalty | 🎙 Podcast: Trust Cast | ⭐️ JMH Media
December 1, 2020

✏️ Is your copy working for you? 📄

🚨 This podcast episode will help! 🎙 (Link in the comments)

Words are powerful. Whether talking on a podcast or youtube video or writing copy for a website or social media post, your words give your ideal clients an opportunity to get to know you better. They also attract more of your ideal clients.

On this episode of #TrustCast, I talk with Abby J. Wilson, the master business copywriter, web designer, and developer.

Here are some highlights from our conversation:
- Businesses aren’t investing in copywriting.
- If your copy could be on a competitor’s website, it isn’t good. It should uniquely apply to your business.
- Talk to your customers! Conduct interviews or send out surveys. Use your customer’s words in your copy. Talk like they talk.
- “Copy is not written. Copy is assembled.”

Thanks for being on the podcast Abby! It was a great conversation, and I learned a lot.

#copywriting #copywritingtips #webdesigner #webdeveloper #marketing #podcast #trust #branding

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November 16, 2020

How do you feel about the new google icons?

How do you feel about the new google icons?

I get what they're going for:
- Brand consistency
- 1 design language
- Bright and colorful

That said, I feel that they made some major mistakes.
- It's really hard to differentiate their different products.
- The icons seem void of personality
- In some instances, they simply don't make sense. For example, the new Docs icon just looks like a poorly designed rectangle... not a document.

What are your thoughts? Do you like them?

#design #jacobsthoughts #usability

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October 18, 2020

Stop the hate... Love

I’ve thought a lot about the hate, division, and polarization that we’re experiencing...

It seams like anyone that dare have a different opinion than me deserves hate..

Why?
How did we get here?
Where has civility and kindness gone?

Maybe we should start listening to the wisest, kindest man to ever walk the earth - our savior and older brother who said:

“Love your enemies, bless them that curse you, do good to them that hate you, and pray for them which despitefully use you.”—Matthew 5:44

#jacobsthoughts #faithandwork #love

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June 26, 2020

The Key to Building a Powerful Brand

The 🔑 to building a powerful brand...
.
.
🌟 Be yourself! Authenticity!

🤝 People want to do business with other people that they KNOW, LIKE, and TRUST.

🎨 The best way to get people to know like and trust you is to create authentic content.

⁉️ But what if people don't like me? Simple. Then they aren't the type of people you want to do business with.

🙌 Your ideal customer is the person that aligns with your values and who you are.

BE YOURSELF. This will attract the right customers 😎

Have a great weekend everyone! ✌️

#branding #authenticity #jmhmedia

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