Welcome! These are my unfiltered thoughts. I hope to provide some insight and help with your digital marketing. Feel free to follow me on your favorite social network to see more tips like these.
Some interesting insights into Gen Z and Millennial Podcast listeners.
Whistle (link in comments) conducted a research study among Gen Z and Millennials in Fall 2020 to decode their relationships to podcasts.
KEY TAKEAWAY
Podcast listening is an active, engaged, and leaned-in experience. And, because this generation is actively listening, they are attuned and ready to receive a brand message.
INTERESTING FINDINGS:
1) Listeners tend to be affluent, male sports fans
2) Podcasts are replacing TV as a way to enhance other activities
3) People prefer to learn with podcasts over books
4) Hosts need to be funny and relatable
5) Gen Z prefers shorter duration, unscripted, and off-the-cuff formats
Now is the time! Podcasts provide a uniquely personal way to build brand loyalty and trust with your target audience.
If you have any questions about podcasting I'd be happy to jump on a call and chat.
#podcast #jacobsthoughts #brandloyalty #trust #genz #millennials
You can choose to act... or be acted upon.
As a human, you have complete control and agency over your life. You can make decisions that impact the world around you. You can change the world.
or...
You can let the world around you decide what you do. You can let society, social networks, algorithms, or addictions dictate your actions and thereby your life.
It's your life. Take action. Be an agent for change.
#jacobsthoughts #makeanimpact #agency #choices
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Read Post🤝 Collaboration is powerful.
🚫Don’t go it alone!
Throughout my life, I’ve had a lot of interests and I’ve been able to learn things quickly. Because of this, I’ve been relatively good at almost everything and It was so easy for me to be a “one man show.” I’m branching out and learning to work better with others, and it’s amazing. Here are some things I’m learning:
💪🏻 Even if you’re good at something, someone else might be better.
🎯 Specialize in the things that 1) you’re an expert in, and 2) bring you joy. Outsource or partner with others for the rest.
👨🏻🎓 When you work with others, learn from them. They’ll have a different perspective and different skills.
📈 Leverage each other’s network and resources.
I’m always looking to get to know more people. Don’t hesitate to reach out. Maybe we can collaborate!
#collaboration #workingtogether #leverage #learn #perspective
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Read PostPerhaps never in our history has this teaching of Christ been more applicable:
“Love your enemies, bless them that curse you, do good to them that hate you, and pray for them which despitefully use you, and persecute you;”
May we show more kindness and love. Especially to those who disagree with us.
#jacobsthoughts #faithandwork
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Read Post